Brands can pay to reward your users with in-app currency. Enabling virtual currency rewards unlocks a portion of our reward inventory your app would otherwise be ineligible to receive. This also gives access to our rewarded video inventory.
You can assign varying amounts of currency to reward users with depending on the payout from the impression. When you've done that, place the appropriate listener in your AppDelegate.m to tell Kiip your app is eligible for currency rewards. The Kiip SDK will call this listener after a user redeems a reward that carries a virtual currency value. The listener will pass the quantity of currency into the method under the quantity parameter. Once done, you handle depositing the value via your in-app currency management.
In short, there will be more reward campaigns available to your users, and you'll see higher eCPMs and more revenue.
It's easy to see why our virtual currency rewards are so successful! Users get something for free from a brand they love, redeemable immediately without having to leave the app.
Refer to the SDK Guide on your chosen platform for more details on rewarding virtual currency.